Using Google Alerts as a Sales Prospecting Tool

Metal Detecting for the Beginner
Metal Detecting for the Beginner
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You Can Find Gold: With a Metal Detector (Prospecting and Treasure Hunting)
You Can Find Gold: With a Metal Detector (Prospecting and Treasure Hunting)
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Treasures You Can Find
Treasures You Can Find
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Treasure Hunting With Metal Detectors
Treasure Hunting With Metal Detectors
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Hal G. Warfield asked:

As some of you know, I'm the highly introverted (INFP) who is also a Sales and Marketing director for a company that sells both nationally and internationally.

 

So, this tells us that I really, really, really dislike sales prospecting - at least in the stereotypical 'pick up the phone and cold call' 'sales hunter' way. I'm always looking for ways to find prospects in unorthodox ways.

 

One of these is spelled out in my article Cold Calling for Introverts where I detail a means of using the phone that won't cause an introvert to want to lie down and die.

 

I found another one yesterday - it's called Google Alerts, and as with most Google tools, it's simple to understand and use.

 

In a nutshell ("Look, I'm in a nutshell!") you add some relevant search terms, tell it how often you'd want to be alerted and enter your email address. Poof! A Google-formatted email appears in your inbox full of relevant goodness!

 

Now you may be saying, "Thank God Almighty! I see the light!" and others may be saying "So?"

 

Let's give some examples. Let's say you work in state and local government sales in water purification. You depend on RFPs (Requests for Proposal) so in the Google Alert box, enter government, RFP, water, purification - from that moment, you will receive everything Google finds that references those terms.

 

Or if you sell large equipment to transportation companies, create an alert with the words heavy, equipment, fortune 500 or whatever makes sense to you.

 

Be careful not to fill the alert with too many words or you may miss opportunities because you've been overly specific. Keep it general - it may be better to create more than one alert that covers different aspects of your field and customers.

 

Now you may get immediate gratification and you may not - but it's a lot quicker and easier than hunting for these manually. Let me know how this works for you by commenting or sending me an email.

 

Copyright 2008 Hal Warfield

Metal Detecting for the Beginner Metal Detecting for the Beginner
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Description

"Metal Detecting for the Beginner" is a how-to guide for anyone interested in the sport of metal detecting. Get a feel for a typical hunt; learn key terminology, and how to buy your first detector. This book guides you through the technical concepts you will need to make intelligent choices on the equipment you buy. It includes an ample list of manufacturers, suppliers, and online resources. Welcome to the wonderful world of metal detecting! Expanded 2nd edition now available.

Reviews

A Real Find....

by Paul A. Racioppo from New Jersey on 2009-04-21
If you are looking for a book on Metal Detecting - this is the book. Has web sites, manufacturers, and other useful reference material - was my first book on the subject - and it gave me what I needed - and more... if it was metal vs paperback, it would be one of my talked about finds... worth writing a review about.


Great book for beginners

by Nicky Meinzer from California, USA on 2009-04-14
This is a well written book that gives you all the basics- How detectors work, what you should look for, who the manufacturers are...He even gives good advice, that I wouldn't have thought of on my own- such as searching the internet for antique maps, so you can use the detector in areas that would be more likely to have things of value. Get this book! There is a lot of info, and the book is small enough to get all the information you need in a couple of hours!


You Can Find Gold: With a Metal Detector (Prospecting and Treasure Hunting) You Can Find Gold: With a Metal Detector (Prospecting and Treasure Hunting)
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Reviews

If the old timers had these machines there wouldn't be any

by Jack Purcell from Placitas, NM USA on 2003-09-17
The improvements in technology have corresponded inversely to the number of prospectors. Erosion during the past century has exposed millions of tons of virgin substrata for prospectors of today, and metal detectors will increase the chance of discovering new placers. There's no better expert on metal detector technology than Garrett. Great as those detectors are, they require some training to use them. Garrett provides the best 'how-to' advice available. His book will give you the straight-forward means to practice with it before you begin trekking into the canyons or sweeping old school yards for coins. Learn how to do it and you still mightn't find gold, but you'll certainly find the greatest treasure of them all: solitude.


Gold has a SHINE all it's own. Even Bill Gates Thinks it is GREAT!!!

by drayegon from Redding, CA United States on 2008-10-13
I asked Bill Gates one time Why with all his money he still kept going after even more? He said it is not the Having it is the FINDING that makes his day brighter. I retired from a 9-5 job in 1990. I was 40 years old. I love to find gold. My preferred method is to use a Metal Detector. I have a collection of books written by Charles Garrett. All of them on different ways to use a Metal Detector to find gold or other items of great value. Now you might think that a silver dime is not worth much. Still if it has a great history behind it. I could have been the dime someones father used to call your mother and ask her to marry him. Where would you be if that call never would have been made. This book is into the finding of GOLD like I have said it has a shine like no other. The first thing I found with my latest Infinium LS metal detector was a bracket off of a lawn mower or some such. I would not lie to you for this report. The second item I found with it was how ever a small 1 inch by 1/2 inch by 1/3 inch piece of quartz that had some metals inside of it. I have not ground it up to do an assay on it yet. Still I like to think it has GOLD inside of it. I for one really like listening to Charles Garrett tell us how to find gold or any metal with a detector. I also love it that he is not bad mouthing other metal detectors to try to make his detectors seem better. I do have some of his detectors and I love them. I know one thing listening to him tell about using a metal detector has made me a much better fossicker. Which is how they say it in New Zealand. 73 dray


Treasures You Can Find Treasures You Can Find
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Description

For twenty-nine years the author has searched for lost treasure with a metal detector. His search has led him from the panhandle of Oklahoma to the Wichita Mountains in Southwestern Oklahoma, hunting abandon homesteads, ghost towns, army camps, cache hunting, and Spanish treasures. His stories are told in this book along with true stories of other treasure hunters, many tips, and lots of photos of his finds. Also in this book is a collection of his stories first published in Lost Treasure & Western & Eastern Treasures Magazines of his adventures while metal detecting. If you're interested in all types of treasure hunting, then this book is for you.

Reviews

entertaining and some education

by Dean B from Minnesota on 2010-01-31
This book entertains while also teaching you about places and situations for coin and relic hunting that you might not have otherwise considered. I found the tales of past hunts almost riveting and you probably will too, if you are interested in treasure hunting. Especially interesting information about ghost towns, ball fields, and homesteads in the midwest. Numerous pictures of relics and coins and lots of pictures of tokens. The author has much experience treasure hunting in areas that saw activity many years ago and those places are interesting to read about. The book could have used more editing but for this kind of book I found that just adds to the character of the author and the book.


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